Great copy sells SaaS.
“SaaS copywriting is more than formulas and equations. It’s about tapping into your customers hopes, dreams, and aspirations.
It’s about evoking genuine emotional reactions when you talk about your software, and what it can help them achieve.
You can’t create this kind of reaction by copying your competitors or generating it with ChatGPT. The only way to get this reaction is to understand your customers enough to write genuinely great copy.”
— Jon McGreevy, HEY! READ THIS
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Your web copy is the best place to set the tone, and show new customers why your SaaS beats the competition.
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How you communicate with your customers plays a huge role in converting them from audience to customer.
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Paid ads are a great way to attract eyes on your software, but that only works if the ads grab their attention.
“I couldn’t recommend Jon more. Right from the first meeting, he created a lot of value for both our brand and internal team. He’s consistently creative, honest, and fun. We're grateful to have found him and hope to work with him for the long-term.””
Hannah O’Connor, TagTeam AI
“If you get the chance to work with Jon, take it! He’s quickly become one of our go-to writers for both copy and content. He captures the client’s voice, while targeting customer pain points with precision. Jon’s talent, professionalism, and humour has elevated a number of projects, and we’re excited to continue working with him.”
Marc Thomas, Podia
“If you’re looking for a reliable and creative writer, you must hire Jon. His ability to create original and engaging content on any topic has made him the go-to writer at Powered By Search. It helps that he’s easy to work with and has a great sense of humor. Bouncing ideas and structuring content strategies with him is super easy, and I hope to continue to work with him for many years.”
Pedro Villalobos, Powered by Search
“If you have a chance to work with Jon, I’d take it! He brought really fresh perspectives and angles that we have never thought of and gave us a new tone of voice that’s more vibrant and fun but the essence of our value is still very clear”
Polly Wong, Float
